Copywriting Side Hustle: Your Complete Guide to Making $4,000+ Monthly in 2026

What if you could earn an extra $4,000+ per month working from anywhere with an internet connection? In today’s digital world, a copywriting side hustle offers exactly that opportunity.

While most people think copywriting requires years of experience or formal training, the reality is that skilled copywriters are in high demand right now. Businesses are willing to pay premium rates for results-driven copy.

The global gig economy, valued at $455 billion by the end of 2025, has created unprecedented opportunities for freelance copywriters through 2026. With 73% of businesses increasing their content marketing budgets this year, the demand for persuasive writing has never been higher. Unlike other side hustles that require significant upfront investment or physical presence, copywriting allows you to work on your own schedule while building valuable writing skills that can transform into a full-time copywriting career.

Whether you’re looking to earn extra money to pay off debt, save for a vacation or build a path to financial independence, this comprehensive guide will show you exactly how to start a copywriting side hustle and scale it to generate substantial extra income.

Before you read: Grab your free business starter checklist and build your business right.

Key Takeaways for Copywriters

Copywriting side hustles can generate $2,000-$8,000+ monthly with freelance rates ranging from $25-$150 per hour, depending on specialisation.
High-demand niches include email marketing, sales funnels, SaaS copywriting and e-commerce product descriptions with consistent client demand.
You can start earning within 30-60 days by building a portfolio with 3-5 sample pieces and using platforms like Upwork, LinkedIn and direct outreach.
No formal education required – focus on learning conversion psychology, studying successful campaigns, and practising with real business scenarios
Scalable from side income to full-time business by specialising in profitable niches and building long-term client relationships

What Is Copywriting and Why Is It Perfect as a Side Hustle?

Copywriting is the art and science of writing persuasive content that drives specific actions from readers. Unlike content writing, which aims to inform or entertain, copywriting focuses on creating content that motivates people to take action, whether that’s making a purchase, signing up for a newsletter, downloading a resource, or clicking a link. In today’s digital world, every business needs compelling copy to convert website visitors into paying clients.

The beauty of copywriting as a side hustle lies in its perfect alignment with modern work preferences. As a freelance copywriter, you have complete control over your own schedule, allowing you to work around your full-time job or other commitments. Most copywriting projects can be completed asynchronously, meaning you don’t need to be available during specific business hours. This flexibility makes copywriting ideal for busy professionals, parents, or anyone seeking extra cash without the constraints of traditional part-time job opportunities.

From a financial perspective, copywriting offers exceptional earning potential compared to other side hustles. While rideshare drivers might earn $15-20 per hour, experienced freelance copywriters routinely charge $50-150 per hour for their copywriting services. Even beginners can start at $25-35 per hour once they develop basic copywriting skills and understand how to write persuasive copy that converts.

The market demand for skilled copywriters continues to grow exponentially. With 53% of all web traffic coming from organic searches and most companies investing heavily in digital marketing, businesses need compelling marketing materials across multiple platforms. From email marketing campaigns to landing pages, social media posts to product descriptions, the opportunities for freelance copywriting work are virtually limitless.

What makes copywriting particularly appealing as a side hustle is the low barrier to entry. Unlike starting an e-commerce business or becoming an affiliate marketer, you don’t need inventory, complex systems or significant startup capital. Your primary copywriter tools are a computer, an internet connection, and the writing abilities you likely already have. With some focused learning about human psychology and conversion copywriting principles, you can begin attracting prospective clients within weeks.

My story: Clea here. I started my copywriting business after losing my job in the tech/publishing industry. I had some money in the bank, but I was able to replace my full-time income within six months.

Most Profitable Copywriting Niches for Side Hustlers

Most copywriters can do anything, but choosing a niche to start with can help you find more clients. These are some that will help you earn more income.

1. Email Marketing Copywriting

Email marketing remains one of the highest-ROI marketing channels, generating an average of $42 for every dollar spent. This creates massive demand for skilled email copywriters who can craft compelling subject lines, engaging content, and persuasive calls to action that drive conversions. Yes, you can use AI to do this, but it is very generic and having a real copywriter makes all the difference.

As an email marketing specialist, you can charge $50-200 per individual email, or $500-2,000 for complete email sequences. The recurring nature of email campaigns means you’ll often secure long-term relationships with copywriting clients who need regular content. Types of projects include welcome sequences for new subscribers, product launch campaigns, nurture series that build relationships with potential clients, and promotional emails that drive sales.

To get started in email marketing copywriting, study successful campaigns from companies like Morning Brew, ConvertKit, and Shopify. Analyse their subject lines, content structure, and calls to action. Notice how they balance value-driven content with promotional messages, and how they adapt their writing style to match their brand voice.

The key to success in email copywriting lies in understanding that people’s inboxes are crowded spaces. Your copy must immediately capture attention, provide genuine value, and create urgency without being pushy. Master the art of writing persuasive subject lines that boost open rates, and craft email content that feels personal and conversational while driving specific actions.

Free resources for copywriters: download now.

2. SaaS and Tech Copywriting

Software companies and tech startups represent some of the highest-paying opportunities in the copywriting world. These businesses often have significant marketing budgets and understand the direct correlation between quality copy and customer acquisition costs. As a result, they’re willing to pay premium rates for copywriters who can translate complex technical features into clear benefits that resonate with their target audience.

SaaS copywriting projects typically pay $75-150 per hour, with complete website projects ranging from $3,000 to $ 15,000. The content types you’ll work on include landing pages that convert visitors into trial users, product descriptions that highlight key features and benefits, feature announcements that excite existing customers, and case studies that demonstrate real-world results.

This copywriting niche pays well because it requires a unique combination of technical understanding and marketing psychology. You need to grasp complex software functionality while maintaining the ability to communicate benefits in simple, compelling language. The copy you create directly impacts conversion rates, which can mean thousands of dollars in additional revenue for software companies.

To break into SaaS copywriting, start by familiarising yourself with popular business software tools. Create sample landing pages or email sequences for companies like Slack, Zoom, or HubSpot. Focus on learning the language of B2B buyers and understanding common pain points that business software solves.

My story: I find technical and SaaS clients by attending industry-specific networking events and leveraging my existing contacts in the industry.

Access helpful copywriter templates here and fast-track your earning power.

3. E-commerce Product Descriptions

The e-commerce boom has created enormous demand for compelling product descriptions that convert browsers into buyers. While individual product descriptions might pay $10-50 each, the volume opportunities are substantial. Many e-commerce businesses need hundreds or thousands of products described, which can lead to projects worth $500-2,000 or more.

This niche offers consistent work because new products launch daily, seasonal campaigns require fresh copy, and catalogue updates are ongoing needs. You can specialise in specific industries, such as fashion, electronics, home goods, or beauty products, to command higher rates and develop deep expertise in particular markets.

Success in e-commerce copywriting requires understanding the psychology of online shopping. Since customers can’t touch or try products, your copy must paint vivid pictures and address common objections. You’ll need to highlight unique features, emphasise benefits over features, and create urgency that motivates immediate purchase decisions.

Amazon sellers, Shopify stores, and direct-to-consumer brands are constantly seeking talented copywriters who can improve their conversion rates. Start by analysing top-selling products in your chosen niche and practice rewriting weak product descriptions you find online.

4. Sales Funnel and Landing Page Copy

Sales funnels represent the highest-value copywriting projects available, with complete funnel projects ranging from $1,500 to $ 10,000. These comprehensive projects include lead magnets that capture email addresses, sales pages that present offers, checkout copy that reduces abandonment, and upsell sequences that maximise customer value.

Some experienced copywriters even charge 2-5% of the revenue generated by their sales funnels, creating passive income opportunities that can generate thousands of dollars monthly. This results-based pricing model demonstrates the direct impact that skilled copywriting can have on business outcomes.

Target industries for sales funnel copywriting include online courses, coaching programs, and high-ticket services where customers’ lifetime value justifies premium copywriting investments. These businesses understand that a slight improvement in conversion rates can generate massive revenue increases.

To succeed in this niche, you’ll need to understand the entire customer journey from initial awareness to final purchase. Study successful sales funnels in your target industries, analyse their messaging hierarchy, and understand how each piece of copy moves prospects closer to making a purchase decision.

Getting Started: Building Your Copywriting Business Foundation

Essential Skills Development

The foundation of successful copywriting rests on understanding human psychology and persuasion principles. The AIDA framework (Attention, Interest, Desire, Action) provides a proven structure for organising persuasive copy, while emotional triggers such as fear, greed, pride, and curiosity motivate readers to take action.

Free learning resources for freelance copywriters offer an excellent starting point for developing your copywriting skills and business.
For more structured learning, consider investing in a paid copywriting course or a freelancing course, and reading some copywriting books.
Low-cost templates for copywriters can help you get your business up and running faster.

Establish a daily practice routine to accelerate your skill development. Spend 30 minutes each day writing copy, analyse three successful ads weekly to understand what makes them effective, and recreate winning campaigns to internalise successful patterns. This consistent practice will build your copywriting portfolio while sharpening your writing abilities.

Understanding conversion copywriting goes beyond just good writing skills. You need to grasp how different types of copy serve specific purposes in the customer journey. Email marketing copy builds relationships and drives engagement, while landing page copy focuses on immediate conversions. Sales pages tell complete stories that overcome objections and create urgency.

How to Build Your Copywriter Portfolio Without Experience

Creating a compelling copywriting portfolio without previous client work requires strategic thinking and creativity. The spec work strategy involves creating sample campaigns for 3-5 real businesses across different industries. Choose companies whose products or services you understand, then write improved versions of their existing marketing materials.

Before/after rewrites demonstrate your ability to improve existing copy, find examples of weak copy online, perhaps from small businesses with poorly written websites, then create improved versions that showcase your skills. This approach provides concrete evidence of your value proposition to potential clients.

Your portfolio needs a professional home online. Free platforms like Contently, Google Sites, or a simple WordPress blog provide sufficient functionality for showcasing your work. Focus on creating a clean, professional presentation that highlights your best samples without overwhelming visitors.

Each portfolio piece should follow a case study format that includes the challenge you identified, your strategic approach, the solution you created, and the projected results your copy would deliver. Even without real performance data, you can explain the psychological principles you applied and why your approach should outperform the original copy.

Your portfolio must demonstrate versatility across a range of copywriting formats and industries. Include examples of email sequences, landing pages, social media ads, and product descriptions to show your range. Aim for 3-5 high-quality samples rather than 10-15 mediocre pieces.

My story: I created a flipbook in Canva, turned it into a video, and uploaded it to my freelance copywriter website on the home page. This gives clients a look at my portfolio.

Finding Your First Copywriting Clients

So, where do you start??? The following will help:

1. Freelance Platforms for Beginners

Freelance platforms provide the fastest path to landing your first copywriting client, though they require strategic positioning to stand out from the competition. Upwork remains the largest platform, but success requires optimising your profile thoroughly and starting with competitive rates of $15-25 per hour to build initial reviews and credibility.

Your Upwork profile should emphasise results and benefits rather than just listing your writing skills. Instead of saying “I’m a talented writer,” focus on outcomes like “I create email campaigns that boost open rates by 25%” or “My product descriptions increase conversion rates for e-commerce stores.” Use specific numbers and benefits that resonate with business owners.

Proposal templates can dramatically improve your response rates on freelance platforms. Research each potential client thoroughly, identify specific problems with their current marketing materials, and propose concrete solutions in your pitch. Generic proposals that could apply to any business get ignored, while personalised proposals that demonstrate understanding get responses.

Fiverr offers a different approach with its gig-based marketplace. Start with $25-50 gigs focused on specific deliverables like “I will write a converting email sequence” or “I will create product descriptions that sell.” Focus on fast delivery and building 5-star ratings quickly, then gradually increase your prices as your reputation grows.

Freelancer.com typically has less competition than Upwork, making it easier for new copywriters to get noticed. The platform works well for product description projects and simple email campaigns where businesses want quick, affordable solutions.

Expect to spend 2-4 weeks landing your first client on freelance platforms. Plan to submit 30-60 applications initially, with response rates improving as you refine your approach and build credibility. The key is persistence combined with continuous improvement of your positioning and proposals.

My story: I don’t use these platforms anymore, but they helped me get started. Pitch by explaining what you will do for the client and why they will be happy, not by saying you’re the best or very good. They only care about themselves!

2. Direct Outreach and Networking

LinkedIn provides opportunities to connect directly with decision-makers who hire copywriting services. Focus on connecting with marketing managers, business owners, and entrepreneurs in your target industries. Send value-first messages that offer insights or free audits rather than immediately pitching your services.

Share relevant content on LinkedIn to establish yourself as a knowledgeable copywriter. Comment thoughtfully on posts from potential clients, write articles about copywriting strategies, and engage authentically with your network. This approach builds relationships that often convert into copywriting opportunities weeks or months later.

Cold email outreach can be highly effective when done strategically. Research prospects thoroughly to identify specific problems with their current marketing materials, then craft personalised emails that offer concrete solutions. A free audit or sample rewrite demonstrates your value before asking for anything in return.

Local businesses often need copywriting help but don’t know where to find it. Visit the websites of restaurants, law firms, real estate agents and service providers in your area. Identify noticeable improvements you could make to their copy, then reach out with professional proposals that show precisely how you’d enhance their marketing materials.

Facebook groups for entrepreneurs and marketers provide networking opportunities where relationships develop naturally. Join groups relevant to your target industries, provide helpful advice when people ask questions, and build genuine relationships before introducing your copywriting services.

Pricing Your Copywriting Services

Now you have the ball rolling… how much should you charge???

1. Beginner Pricing Structure for Copywriters

Pricing your copywriting services appropriately from the beginning sets the foundation for long-term success. Start with hourly rates between $25-35USD per hour, then increase by $5-10 every five clients as you gain experience and confidence. This gradual approach allows you to build credibility while moving toward market rates for skilled copywriters.

Project-based pricing often works better than hourly rates for both you and your clients. Email sequences can cost $200-500, depending on length and complexity, while landing pages typically cost $300-800 for beginners. Product descriptions usually start at $15-30 each, though volume discounts may apply for larger catalogues.

Retainer opportunities provide the most stable income stream for freelance copywriters. Monthly retainers of $500-1,500 for ongoing content needs give you predictable revenue while providing clients with consistent access to your copywriting services. Retainer clients often pay higher effective hourly rates since they value the relationship and ongoing availability.

Value-based pricing becomes possible after 6 months of experience, once you can demonstrate concrete results from your work. Instead of charging for time spent, you price based on the value your copy delivers to the client’s business. This approach can dramatically increase your effective hourly rate for high-impact projects.
When starting your copywriting business, resist the temptation to compete primarily on price. Many new freelance copywriters undervalue their services, creating a race to the bottom that benefits no one. Focus on demonstrating value through your copywriting portfolio and results rather than being the cheapest option available.

2. Scaling to Premium Rates as a Copywriter

Specialisation creates the most significant opportunities for premium pricing in copywriting. Niche experts routinely charge 2-3 times as much as generalist writers because they understand specific industries deeply and can create more effective copy. Choose a particular niche where you can develop expertise and command higher rates.

Results tracking becomes crucial as you scale your copywriting business. Document conversion improvements, revenue increases, and other metrics that demonstrate the impact of your work. These case studies become powerful tools for justifying premium rates and attracting high-quality copywriting clients.

Premium positioning focuses on ROI rather than hours worked. When you show that your copy generated $50,000 in additional revenue, charging $5,000 for the project seems reasonable. This results-oriented approach attracts clients who understand the value of professional copywriting services.

Rate increases should happen regularly as your skills and reputation grow. Increase rates every 3-6 months for existing clients who are happy with your work, and immediately implement higher rates for new prospects. Many copywriters underestimate their value and leave significant money on the table by not raising rates frequently enough.

Building relationships with paying clients who have larger budgets transforms your copywriting career. Instead of competing for $500 projects on job boards, focus on developing relationships with software companies, course creators, and established businesses that routinely invest thousands in marketing materials.

Tools and Resources for Copywriting Success

The right tools can significantly improve your efficiency and professionalism as a freelance copywriter. Grammarly serves as your first line of defence against grammatical errors and typos, while Hemingway Editor helps ensure your copy maintains appropriate readability levels for your target audience.

Google Docs facilitates seamless collaboration with copywriting clients, allowing real-time editing and commenting that streamlines the revision process. Most clients prefer Google Docs over traditional document formats because it eliminates version control issues and enables instant feedback.

Research tools help you understand your client’s competitive landscape and identify opportunities for differentiation. SimilarWeb provides insights into competitor traffic and marketing strategies, while Facebook Ad Library reveals what messaging and creative approaches competitors are testing in paid ads.

Time tracking becomes essential as you scale your copywriting business. Toggl or RescueTime help you understand how long different types of projects actually take, enabling more accurate pricing and better project management. This data proves invaluable when transitioning from hourly to project-based pricing.

Communication tools maintain professional relationships with freelance clients. Slack provides organised channels for ongoing conversations, Calendly eliminates scheduling back-and-forth, and Zoom enables face-to-face meetings that strengthen business relationships.

Learning resources keep your copywriting skills sharp and up to date. Subscribe to copywriting podcasts for insights during commutes, follow industry newsletters like Marketing Land for trends and case studies, and regularly analyse competitor campaigns for inspiration and ideas.

Your own website serves as a central hub for your copywriting business, showcasing your copywriting portfolio and making it easy for potential clients to find and contact you. Even a simple WordPress site with your best samples and clear contact information can generate significant inbound leads over time.

Find more recommended tools for copywriters here, including digital tools and real-world tools of the trade

Scaling Your Copywriting Side Hustle

Eventually, you’ll be able to work full-time. Then you can start to hire other people! It’s so exciting!!!

1. Moving from Side Hustle to Business

Revenue milestones provide clear markers for the growth of your copywriting side hustle. Reaching $1,000 per month demonstrates part-time sustainability and validates your ability to attract and serve copywriting clients consistently. At $3,000 monthly, you’re approaching full-time income potential in many markets. Earning $5,000+ per month indicates an established copywriting business that could replace traditional employment.

Client retention strategies become crucial as you scale beyond individual projects. Deliver consistent high-quality work that exceeds expectations, communicate proactively about project progress and results, and offer package deals that make it convenient for clients to continue working with you. Long-term clients often become your highest-paying and most reliable income sources.

Referral systems amplify your business development efforts without additional marketing costs. Incentivise satisfied clients to refer new business through discounts or referral fees, and always ask for LinkedIn recommendations that build social proof for your copywriting services. Word-of-mouth referrals often convert at much higher rates than cold prospects.

Outsourcing opportunities emerge as demand for your services exceeds your capacity. Hire junior writers for basic tasks like research and first drafts, allowing you to focus on high-value strategy work and client relationships. This approach enables scaling beyond what you can personally produce while maintaining quality standards.

Building systems and processes becomes essential for managing multiple projects and clients simultaneously. Develop templates for common project types, establish standard workflows for onboarding new clients, and define clear communication protocols that set appropriate expectations for response times and project deliverables.

Turbocharge your success with these templates for copywriters

2. Building Long-Term Client Relationships as a Freelance Copywriter

The retainer model benefits extend beyond predictable income to include deeper client knowledge and premium pricing opportunities. When you work with the same copywriting client month after month, you develop an intimate understanding of their business, audience, and what messaging works best. This knowledge allows you to create more effective copy while working more efficiently.

Upselling services provides natural growth opportunities within existing client relationships. Start with one specific type of copywriting, then gradually add complementary offerings as you prove your value. An email marketing client might also need landing pages, social media content, or sales page copy.

Performance tracking demonstrates the ongoing value of your copywriting services and justifies retainer fees or rate increases. Monitor metrics like email open rates, click-through rates, conversion rates, and revenue attribution. Regular reporting keeps clients informed about the impact of your work and reinforces the value they receive.

Continuous improvement maintains your competitive edge and keeps long-term clients engaged. Stay updated on industry trends and new copywriting techniques, test different approaches to see what works best for each client, and refine your process based on performance data and client feedback.

The most successful freelance copywriters position themselves as strategic partners rather than just service providers. Understand your client’s business goals, contribute ideas beyond just writing copy, and take ownership of results rather than just delivering deliverables. This consultative approach commands premium pricing and creates loyal, long-term relationships.

My story: I hired a virtual assistant after working on my own for four years, and I wish I had done it sooner. We have now scaled to a team of four, including a graphic designer and an editorial assistant. There is always work to be done, even if it’s not client work; we can spend time creating content and strategies to grow the business.

Common Copywriting Business Mistakes to Avoid

Underpricing your copywriting services represents one of the most damaging mistakes new freelance copywriters make. Competing primarily on price attracts clients who don’t value quality work, creating unsustainable business conditions. Focus on demonstrating value through your copywriting portfolio and results rather than being the cheapest option in the market.

Taking on too many clients at once often leads to burnout and a decline in work quality. Especially when starting your copywriting business, prioritise quality over quantity. It’s better to serve five clients exceptionally well than to disappoint ten clients with rushed, mediocre work. Strong relationships with fewer clients often generate more revenue than numerous transactional relationships.

Ignoring contracts and formal agreements creates unnecessary risks that can devastate your copywriting business. Always use written agreements that specify project scope, deliverables, timelines, payment terms, and revision policies. Even small projects benefit from clear expectations that protect both you and your client from misunderstandings.

Failing to track results limits your ability to demonstrate value and justify premium pricing. Document performance metrics for every project where possible, including conversion rates, engagement rates, and revenue attribution. This data becomes crucial for case studies, testimonials, and commanding higher rates as you gain experience.

Not specialising in a specific niche makes it challenging to command premium rates and build expertise. Generalist copywriters struggle to differentiate themselves and often compete primarily on price. Choose a copywriting niche where you can develop deep expertise and become known as a go-to expert for specific types of businesses or industries.

Neglecting your own marketing and business development leads to feast-or-famine cycles that create financial stress and limit growth. Even when busy with client work, continue investing time in building relationships, creating content for your own website, and maintaining visibility in your target market. Consistent marketing efforts provide a steady pipeline of prospective clients.

Copywriting side hustle FAQs

Most beginners can land their first paid copywriting project within 4-8 weeks of actively searching for clients and building their skills. However, the timeline depends heavily on how much time you invest in learning copywriting fundamentals, creating portfolio samples, and reaching out to potential clients. Building foundational copywriting skills typically takes 2-3 months of consistent practice and study. Reaching $1,000 per month usually takes 3-6 months, while full-time income potential becomes achievable within 12-18 months for dedicated practitioners who focus on skill development and business building.

Do I need a degree or certification to become a copywriter?

No formal education is required to become a successful freelance copywriter. Businesses care about results and the ability to create copy that converts, not credentials or degrees. Your copywriting portfolio and proven track record matter far more than any certification. While some clients prefer certified copywriters, it’s not mandatory for success, and many self-taught copywriters consistently outperform those with formal training. Focus on developing fundamental skills, creating compelling samples, and delivering results rather than pursuing expensive certifications that may not provide practical value.

What’s the difference between copywriting and content writing?

Copywriting focuses specifically on persuasion and on driving readers to take specific actions, such as making purchases, signing up for newsletters, or clicking links. Every piece of copy has a clear conversion goal and uses psychological triggers to motivate action. Content writing, by contrast, aims to inform, educate, or entertain audiences without necessarily pushing for immediate action. Copywriting typically pays higher rates because it directly impacts business revenue and requires specialised skills in persuasion psychology. While both skills complement each other, copywriting offers greater income potential due to its measurable impact on business outcomes.

How do I handle demanding clients or scope creep as a copywriter?

Set clear expectations upfront with detailed project scopes, contracts, and communication protocols. Specify exactly what’s included in your copywriting services, how many revisions are included (usually 2-3), and what constitutes additional work that requires extra payment. When clients request work beyond the original scope, politely remind them of the agreement and provide a quote for the additional work. Communicate professionally but firmly about boundaries, and don’t hesitate to fire clients who consistently cause problems or don’t respect your time and expertise. Demanding clients often consume more energy than they’re worth and prevent you from serving better clients who value your work.

Do AI tools replace copywriters?

AI tools can assist with research, first drafts, and basic content creation, but they lack the human creativity, strategic thinking, and psychological insight required for high-converting copy. Successful copywriting requires understanding brand voice, market nuance, customer psychology, and strategic positioning; areas where human insight remains superior. Clever copywriters use AI as a productivity tool to enhance their work rather than viewing it as a threat. High-converting copy still requires human insight for strategy development, testing, optimisation, and understanding the subtle emotional triggers that motivate specific audiences to take action. The demand for strategic, results-driven copywriting continues to grow despite AI advancements.

Good luck finding freelance copywriter work!

I launched my freelance copywriter business in 2015 and my experience has been intensely rewarding (albeit with a few ups and downs). I have met some wonderful people and written about so many interesting topics, and managed to make a comfortable living.

ABOUT THE AUTHOR

Clea Jones is an award-winning freelance copywriter who has created content for hundreds of brands for the last 15 years. Her greatest success is having the flexibility to be home for her kids while also enjoying a 6-figure+ income.